Facebook is a powerful tool for businesses looking to get noticed and grow their presence in the digital world. With nearly 3 billion monthly active users, Facebook remains one of the most popular social media platforms. The platform's expansive reach and precise data-driven targeting capabilities make it an irresistible strategy for brands and companies to promote their brand and reach new customers. With Facebook, you can grow your audience beyond what you could imagine. But even with all its advantages, one thing that can quickly stop your efforts cold is making mistakes when marketing on Facebook. Mistakes made on this powerful platform could cost you dearly in terms of lost time and money — which is why it's important to know what not to do. In this episode, we talk about the 3 Facebook marketing mistakes you need to stop right now. These mistakes can break your Facebook reach, ruin your brand image and cost you an arm and a leg.  In this episode of the Practice Acceleration Podcast, you’ll learn:  Why you should not rely on regular posts to get reach, and what should you do instead The importance of getting clear with your demographics What is a Facebook pixel, and how can you leverage it   Facebook marketing is not easy; you need to be mindful of your actions and understand how the platform works. Knowing what to avoid will help you make the most of your Facebook marketing efforts. Listen to this episode now to find out what these mistakes are. If you haven’t listened to our previous episode about getting new patients on social media, go back and check out Episode 277. P.S. If you want to learn more tips about how to get new patients, chat with one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share?  Leave us a review on iTunes! If you enjoyed this episode,  please subscribe and  leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them! If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle. 

Episode 278: 3 Facebook Marketing Mistakes You Need To Stop Right Now

Are you ready to take your business to the next level? If so, it's time to consider using social media to get new patients every day. Social media holds tremendous potential to market your medical practice and attract more patients effectively. Not only that but using social media can also help you create meaningful interactions with current and prospective patients. From creating content tailored specifically for them to engage in conversations through feeds and comment sections - there are many creative ways your medical practice can benefit from leveraging social media.  Using social media to attract new patients also allows you to target your desired demographic precisely. You can create campaigns with specific geographic and demographic goals, help build an online presence for your medical practice, and even run contests or promotions for potential patients. In this episode, we talk about getting new patients every day from social media. It's undeniable that social media holds great potential for medical practices when used correctly. We go deep into how you can bring in new patients with social media, from creating content to running promotions.  In this episode of the Practice Acceleration Podcast, you’ll learn:  How to use Facebook to attract new patients consistently every week How to turn ONE idea into multiple social media campaigns How to position yourself as the authority in your health space - to attract your target audience  By leveraging social media for your medical practice, you can open up a new world of possibilities for growing your patient base and building brand loyalty. So, what are you waiting for? Tune in now and find out how your medical practice can benefit from using social media to reach new patients. If you haven’t listened to our previous episode about the hot seat session with Fanaye White, go back and check out Episode 276. P.S. If you want to learn more tips about how to get new patients, chat with one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share?  Leave us a review on iTunes! If you enjoyed this episode,  please subscribe and  leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them! If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle. 

Episode 277: Getting New Patients Everyday From Social Media

Building a business with complete community support is not easy to accomplish. However, forming the right relationship encourages the community to support and appreciate local businesses. Although running a healthcare practice is rewarding, it can also be challenging. Practice owners face obstacles and need to find the best ways to overcome them.  For some, the challenge is finding the right people, increasing revenue, or developing better strategies that can help promote their business. These can be managed when systems and structures are assessed to see what works, what can be improved, and what needs to be removed.  In this episode, we have Fanaye White in the hot seat. Together with her business partner, Erin Smith, they talk about how to successfully build a unique, supportive community, overcoming their most significant business challenge and structures that helped them power through.  In this episode of the Practice Acceleration Podcast, you’ll learn:  The best way to build a collected community How to overcome recruitment challenges Effective individual structure and routine Why having systems in place and accountability groups are vital The importance of knowing your numbers  Despite having lots of challenges as they start their healthcare practice, Fanaye and Erin prove that it can be done by hiring the right people and having effective systems and structures in place. Tune in as they share their amazing experience of building the business from the ground up and yet still finding the time to enjoy the process. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 276: How A Physical Therapist Earned $8K Return On A $40 Marketing Strategy

Your evolution to becoming a healthcare practice mogul requires going through different stages. Progressing in each stage helps you handle every possible problem that will arise in your practice.  In this episode, we talk about the 6 phases of private practice growth. As your practice grows, the goal is to have a business that’s not dependent on you and these phases will give you an idea of how to continuously scale up. Each phase comes with important focus points so you know how to best manage and support the business at a specific time.  Your role as a healthcare practice owner is not limited to one department. You take care of hiring teams, marketing, systems, having a steady stream of patients, and retaining them. Successfully meeting the requirements for each phase allows you to focus on significant areas of the business and get to decide where you want to invest your time and energy.  In this episode of the Practice Acceleration Podcast, you’ll learn:  The 6 phases for private practice growth The importance of hiring a good team member How to effectively manage your team Shifting from being a practitioner to the CEO of your business What it means to scale up your healthcare practice  Make sure you don’t skip a step in these 6 phases of private practice growth. Understanding each one allows for growth to be easier and faster because you’re aware of where you are and what you need to do to get to the next level. If you haven’t listened to our previous episode talking about How To Add 50k+ Profit To Your Practice in 30 Days, go back and check out Episode 274. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 275: The 6 Phases of Private Practice Growth

It's no secret that business owners and entrepreneurs always strive to make more money. But how can you take your practice - whether small or large, specialised or general - to the next level of profitability?  Just like any business, increasing your profit can be quite challenging. Between setting up a business, managing employees, and dealing with customers, there always needs more time to focus on the bottom line. In addition, there are ever-changing industry trends and economic shifts that can have a major impact on any business. Fortunately, there are some simple strategies that you can use to increase your financial success.  In this episode, we'll talk about how to add 50k+ profit to your business in 30 days.  We'll discuss effective pricing strategies and more. By the end of this episode, you should have a clearer idea of what steps you can take to increase profits in your business.  In this episode of the Practice Acceleration Podcast, you’ll learn:  The benefits of charging what you’re worth 5-step process to implement your price increase faster 2 effective ways to increase your fees without losing patients  Always remember, no matter your business size or industry, there is always time to start taking steps towards greater profits. With effort and the right approach, you can increase your earnings and reach greater success. Listen to this episode now to get all the details you need! If you haven’t listened to our previous episode talking about how this speech pathologist grew to 1 million per year and regained 25 hours per week, go back and check out Episode 273 P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 274: How To Add 50k+ Profit To Your Practice in 30 Days

Have you ever met someone who achieved the seemingly impossible? Someone who fought against all odds, overcame their greatest obstacles and achieved immense success as a result? It's no secret that running a business can be a daunting task, full of challenges and obstacles. But for those with the perseverance and determination to make it through, success is often found in unexpected places. In fact,  many of today's most successful entrepreneurs started with nothing more than an idea and a strong desire to make it work. They faced financial struggles, competition, and even failure, but they never gave up. They invested in themselves, worked hard, and developed creative solutions to keep their businesses afloat.  In this episode, we'll put Melinda Cassells into the hot seat. Melinda shares how she grew her business to one million per year and regained 25 hours per week.  You'll be inspired by her story and learn how to turn your vision into a reality.  In this episode of the Practice Acceleration Podcast, you’ll learn:  How to become the best strategist marketer The importance of having a hiring system Core values clinicians must have The dangers of getting too comfortable in your practice Knowing what your priorities are The importance of showing up and how to do so  Building a successful business isn't easy, but Melinda shows us it is possible. With passion, dedication and a never-give-up attitude, you, too, can realise your dreams. Listen to this episode now to get motivated and start your own success story today. If you haven’t listened to our previous episode talking about the 3 tactics to profit while you’re on holiday, go back and check out Episode 272. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 273: How This Speech Pathologist Grew To 1M Per Year And Regained 25 Hrs Per Week

Are you dreaming of taking an extended holiday, escaping from the hustling and bustling of everyday life and finally having a chance to relax? But maybe you feel guilty because you think taking some time off means your business will suffer.  As a business owner,  it’s important to remember that time away is not only essential for your mental health, but it also can be beneficial for your business in the long run as well. Taking a break from work and getting out of your everyday routine can help you come back with fresh ideas and energy, helping you think more creatively about ways to improve and grow your business. In addition, taking a break can also help reduce stress and fatigue, making it easier to focus on important business tasks. When you have more energy and clarity of mind, you’ll be better equipped to make sound decisions that will benefit your business.  In this episode, we'll share 3 tactics to profit while you're on holiday. Through these tactics, you'll be able to stay connected to your business and make sure it runs smoothly while you're away. In this episode of the Practice Acceleration Podcast, you’ll learn:  The importance of making every team member’s role clear Why you should have a system in place while you’re away How a senior team member can help you while you’re not around  There's nothing wrong with taking a break from work, and in fact, it can be beneficial for both you and your business. So take some time off to relax and recharge - your business will thank you for it! Listen to this episode to learn more about how to profit while on holiday. If you haven’t listened to our previous episode talking about how to recruit staff in the post-COVID era, go back and check out Episode 271. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 272: 3 Tactics To Profit While You’re On Holiday

Now more than ever, businesses need talented staff to help them navigate these difficult times. But how can you go about recruiting the best people when everyone is seemingly out of work or afraid to leave their homes?  It's undeniable how the pandemic has changed the way companies need to think about recruitment and hiring. With job seekers more hesitant to leave their current jobs, employers must look for creative ways to attract top talent.  In fact, the pandemic has created some incredible opportunities for businesses to get creative and make hiring easier. Companies can take advantage of virtual recruiting platforms and other digital tools that help them find the right candidates quickly, efficiently, and cost-effectively.  In this episode, we'll talk about how to recruit staff in the post-Covid era. Hiring during the post-Covid era is sure to be different than before the pandemic, and companies must adjust their strategies accordingly. We'll provide do's and don'ts for employers, as well as tips on how to create a virtual recruitment process that helps ensure the best candidates are chosen.  In this episode of the Practice Acceleration Podcast, you’ll learn:  How to identify the perfect avatar for your ideal staff member The struggles of hiring in the healthcare industry and what you can do about it The 7-Framework hiring process that’ll teach you how to hunt for the perfect staff and attract them to you  Nobody said recruiting during a pandemic was easy, but with the right strategies and tools, you can still find the perfect candidates for your team. We'll discuss the best practices for post-Covid recruitment so that you can get your business back on track with top-quality staff. Listen to this episode now to learn more!  If you haven’t listened to our previous episode talking about the 3 steps to booking patients past the Christmas holidays, go back and check out Episode 270. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 271: How To Recruit Staff In The Post COVID Era

The Christmas season is usually seen as a festive holiday but for practice owners, it can be a tough time. During this time, patients come up with different excuses and abandon their treatment plans.  Not having a system to keep your patients past the season equates to not having control over your books. Instead of relaxing and enjoying a well-deserved break, you get stressed out because patients disappear and no money is coming in. Lots of distractions can happen this time of the year and patients won’t miraculously feel better just because it’s a merry holiday. Make sure you have a plan in place to stop patient dropout and continuously profit this Christmas. In this episode, we talk about the 3 steps to booking patients past the Christmas holidays. Power on through the new year filled with confidence and assurance that your practice is booked and patients get the treatment they need.  In this episode of the Practice Acceleration Podcast, you’ll learn the following:  The importance of a treatment plan tracker for each patient How to handle common patient objections Be future-focused by actually booking the treatment plan  Enjoying the Christmas break and returning to a busy, patient-filled practice in January is totally possible if you implement a system way before the holiday. Kick in the new year with a bang by learning how to manage patient cancellations and objections. If you haven’t listened to our previous episode where we share backstage access to our private member interview with Archy Patil talking about the importance of resilience in business success, go back and check out Episode 269. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 270: 3 Steps To Booking Patients Past The Christmas Holidays

When the going gets tough, the resilient get going. This ancient maxim is as true in business today as it ever was, perhaps even more so. In the face of an economic downturn, natural disaster or political upheaval, companies must be able to adapt or perish.  It takes inner strength and determination for a business to remain competitive in trying conditions, something that resilience can provide in spades. A resilient company can bounce back from adversity quickly, often adapting strategies to meet changing demands or overcome unexpected challenges.  By leveraging such resources and reinforcing a sense of shared purpose through effective communication, businesses can cultivate greater levels of resilience — allowing them to weather any storm and stay on track for future growth. In this episode, we'll have Archy Patil in the hot seat session. Starting a healthcare business is no small feat, and she will share his experience of how she managed to do a successful business In this episode of the Practice Acceleration Podcast, you’ll learn the following:  Who is Archy Patil?  How to keep your resilience going  The early challenges of starting a healthcare business Hiring someone working less The importance of having a strong support system The most important value of a business Archy’s advice to his younger self  Indeed, resilience is a must-have if organisations are to survive and thrive in today's ever-changing world. It not only helps them remain competitive but also provides a stable platform for innovation and growth. If you haven’t listened to our previous episode talking about the 5-minute patient reactivation system, go back and check out Episode 268. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 269: How Resilience Can Help Grow Your Business

In the healthcare world, there is a big push to get patients more active and involved in their own care. When patients are inactive and not following through with their treatment plans, it can be difficult to get them back on track. In many cases, it may seem like a hopeless cause. But how do you reactivate a patient after they have been inactive for so long? It can be a difficult task, but it is important to make sure that the patient feels welcomed and comfortable before starting any treatments or therapies.  By taking the time to get to know the patient and their specific needs, you can help to ensure that they feel comfortable with coming back to your clinic. Reactivation can be a stressful time for both the patient and the clinician, but it is  In this episode, we'll talk about the 5-minute Patients Reactivation System. This system is designed to help clinicians quickly and easily reactivate patients who have been inactive for a long period of time. We'll also discuss some of the common mistakes that are made when trying to reactivate a patient and how to avoid them. In this episode of the Practice Acceleration Podcast, you’ll learn:  The 7-step process that’ll help you rebook patients on demand The power of a text message and why it’s more effective than other means of patient communication The best way to implement this strategy so you can train your team and get this campaign as a part of your regular patient rebooking process  Reactivating a patient doesn't have to be a daunting task. By using the 5-minute Patients Reactivation System, you can quickly and easily get your patients back on track. Listen to this episode now to learn more!  If you haven’t listened to our previous episode talking about the hot seat session with Joshua Tymms, go back and check out Episode 267. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 268: POIC - The 5-minute Patients Reactivation System

Any organisation, in any industry, has its share of challenges. Healthcare businesses are no different. They must juggle many balls simultaneously while complying with an ever-changing landscape of regulations. It can be difficult to stay ahead of the curve and maintain a profitable enterprise. As a business owner, you are always looking for ways to improve your bottom line. You might be thinking about ways to increase revenue, reduce expenses, or both. But what if there was a way to do both? In fact,  there is, and it all starts with how you manage your team. An effective healthcare team can make a significant impact on your organisation in several ways. They can improve patient care, lower costs, and increase efficiency. In addition, it's also important to recharge if needed, so you don't get burnt out.  In this episode, we'll bring Joshua Tymms into the hot seat as he spills how he started his business from scratch and more. Joshua Tymms is a Doctor of Chiropractic and is the owner of Duncraig Chiropractic. Joshua shares with us how he started from nothing, overcame some big challenges and created a highly successful business.  In this episode of the Practice Acceleration Podcast, you’ll learn:  How Joshua started his business from scratch  Why catching up with your team is crucial What is conversation consult, and why is it important How to keep your momentum amidst the challenges The importance of recharging  If you haven’t listened to our previous episode talking about the 9 practical steps for supercharging your team meetings, go back and check out Episode 266. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 267: Why Having The Right People Matters When Building Momentum For Your Business

Are team meetings a necessary evil in your workplace? Do they often feel like a waste of time, with people talking over each other and not really getting anything done? If this is the case, it's time to start supercharging your team meetings.  Team meetings are important for a variety of reasons. They provide an opportunity for team members to share information, give updates on projects, and brainstorm ideas. They also help build relationships and trust within the team. But all too often, meetings devolve into chaos, with people talking over each other and not really getting anything done.  If this sounds familiar, it's time to start supercharging your team meetings. But how? Just the thought of revamping your team meetings can be daunting, but it doesn't have to be. With a few simple tweaks, you can transform your team meetings from a necessary evil into a productive and enjoyable experience for everyone involved. In this episode, we'll talk about the 9 practical steps for supercharging your team meetings. Through these steps, you'll learn how to make your meetings more focused, organized, and productive. You'll also discover how to create an environment where everyone feels comfortable contributing their ideas. In this episode of the Practice Acceleration Podcast you’ll learn:  The importance of team meetings How to run effective team meetings The role of goal-setting during team meetings What happens next after a team meeting?   Team meetings are an essential part of any workplace, but they don't have to be a drag. By following these simple tips, you can make your team meetings more enjoyable and productive for everyone involved. Listen to this episode to learn how!  If you haven’t listened to our previous episode talking about the 5 steps to get more patients from Facebook fast, go back and check out Episode 265. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 266: 9 Practical Steps For Supercharging Your Team Meetings

As a healthcare provider, you know that social media can be a powerful tool for connecting with potential patients. But with so many platforms and options out there, it can be hard to know where to start. If you're looking for quick results, though, Facebook should be at the top of your list. There are over 2 billion active users on Facebook, which means there's a good chance your target audience is already spending time on the platform. And thanks to features like live videos, you can easily reach out to potential patients and start building relationships. Of course, simply being on Facebook isn't enough - you need to make sure you're providing value if you want to convert leads into patients. That means creating content that is relevant and interesting to your audience and engaging with them on a regular basis. But if you can do that, you'll be amazed at how quickly you can grow your patient base through Facebook. In this episode, we'll talk about the 5 steps to get more patients from Facebook fast. Facebook can be an amazing source of leads for your dental practice. You can drum up interest in your services, attract new patients and get more people through your door. In this episode of the Practice Acceleration Podcast you’ll learn:  How to clearly define your audience The power of live videos How to be as engaging as possible How to drive more traffic to your videos   Facebook is a powerful marketing tool, but it can be tricky to use effectively. If you're not getting the results you want from Facebook, don't worry – you're not alone. Listen to this episode now to find out how you can get more clients through Facebook. If you haven’t listened to our previous episode about how to reduce cancellations, go back and check out Episode 264. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 265: 5 Steps to Get More Patients From Facebook Fast

Patient cancelling appointments is a frustrating reality for all medical practices. Cancellations often happen at the last minute, resulting in lost revenue for the practice and wasted time for both staff and patients. In addition, cancellations can have a negative impact on the morale of your staff and other patients who are waiting for an appointment. This is because when one patient cancels, it often means that another patient will have to wait longer for an appointment. But how do you reduce the number of cancellations at your medical practice? Is that even possible? Yes, in fact, there are a number of things you can do to reduce patient cancellations and no-shows. Today we are going to take you behind the scenes of a training session that we covered in our Facebook group The Practice Owners Inner Circle. In this episode, we talk about how you can reduce cancellations and generate more income. Cancellations happen for a variety of reasons, and some of those reasons are out of your control. But this doesn't mean that you can't do anything about it. In this episode of the Practice Acceleration Podcast you’ll learn:  How to write a fair and effective cancellation policy Guidelines to enforce a cancellation policy without conflict Tips to turn cancellations into rebooked appointments  Few things are more frustrating for a business than wasted time and effort. Unfortunately, this is an all-too-common occurrence in the world of healthcare. In fact, cancellations account for billions of dollars in lost revenue each year. Listen to this episode now to learn how to lessen cancellations. If you haven’t listened to our previous episode about the hot seat session with Ross and Sophia, go back and check out Episode 263. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 264: Here’s How To Effectively Avoid The Headache Of Client Cancellations

Successful business owners will tell you that there are inevitable roadblocks along the way to success. Whether it's a difficult client, a challenging project, or simply bad luck, every business owner has to face these obstacles at some point.  However, what separates the successful from the unsuccessful is the ability to acknowledge these roadblocks and learn from them. By understanding what went wrong and taking steps to prevent it from happening again, you can turn these roadblocks into stepping stones on the path to success. In addition, putting systems in place to help you deal with these challenges can make them much easier to overcome.  For example, if you know that you tend to get stressed out when dealing with difficult clients, having a system in place to help you deal with that stress can make it much easier to keep your cool and get the job done. In this episode, we'll put Ross and Sophia of Freedom Sports Medicine - Mooroolbark, Australia into the hot seat. Both these guys have dealt with their fair share of business challenges and have come out stronger for it.  We'll discuss the biggest challenges they've faced, what they've learned from them, and how they've used those lessons to grow their business. In this episode of the Practice Acceleration Podcast you’ll learn:  Why you need to acknowledge your business roadblocks Overcoming obstacles and turning negatives into positives How Ross and Sophia started their business journey  Putting systems in place to grow your business  So if you're facing difficulties in your business, don't despair. These challenges can actually be an opportunity to learn and grow. By acknowledging your roadblocks and taking steps to overcome them, you can set yourself up for long-term success. Listen to this episode to learn more! P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 263: How To Turn Roadblocks Using This One Single Technique

Is your medical practice struggling to bring in more high-paying patients? It's not uncommon for practices to find themselves in this situation. In fact, in today's economy, it is more important than ever for hospitals and healthcare facilities to attract high-paying patients.  This is because the cost of medical care is rising faster than the rate of inflation. This means that if you want to stay in business, you need to find ways to bring in more revenue. And one way to do this is by attracting high-paying patients. High-paying patients are those who have private insurance or are self-pay. They are also more likely to be seen as a valuable customer by the staff and physicians at your hospital or healthcare facility. In this episode, we'll share with you 3 marketing hacks that attract more high paying patients. Through these hacks, you'll be able to increase your chances of attracting high-paying patients to your facility.  In this episode of the Practice Acceleration Podcast you’ll learn:  The power of short videos How to create high-converting short videos The importance of engaging with your audience  Indeed, if you want to stay ahead of the curve, it is important to find ways to attract high-paying patients. Listen to this episode to learn more! If you haven’t listened to our previous episode about the 5 steps to get more patients from Facebook fast, go back and check out Episode 261. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 262: 3 Marketing Hacks That Attract More High Paying Patients

You may have seen in your Facebook News Feed that your friends have "Liked" a health care organization's page. Or you may have even clicked on one of those advertisements. If you're like most people, you're probably wondering what the big deal is. What can these organizations do for me? Why should I like their page or even consider them as a provider?  Well, in the digital age, more and more people are turning to social media for information. For healthcare providers, this means that there is a great opportunity to reach potential patients on Facebook.  By creating a Facebook page and regularly posting engaging content, you can reach a large audience of potential patients. You can also use Facebook ads to target specific demographics, interests, and even locations. When used effectively, Facebook can help you grow your patient base and build your brand.  In this episode, we'll share with you 5 steps to get more patients from Facebook fast. By following these steps, you'll be able to create a Facebook page that attracts patients and helps you grow your healthcare practice.  In this episode of the Practice Acceleration Podcast you’ll learn:  How to clearly define your audience Creating live videos The importance of being interactive Why invest in email marketing Is boosting your FB post worthwhile?  Getting more patients from Facebook doesn't have to be complicated or time-consuming. If you're not sure where to start, our 5 steps will help you get started quickly and efficiently. Let’s dive in!  If you haven’t listened to our previous episode about the hot seat session with Anna Pino, go back and check out Episode 260. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 261: 5 Steps To Get More Patients From Facebook Fast

Every business owner knows that growth is essential to the success of their enterprise. However, not all growth is created equal. Many businesses try to grow too quickly, leading to cash flow issues and an inability to meet customer demands.  On the other hand, businesses that grow too slowly can miss out on opportunities and fail to reach their full potential. The key is to strike a balance between these two extremes and grow your business at a sustainable pace. But how can you achieve sustainable growth? It all boils down to how you manage your finances, human resources, and operations. These three areas are the pillars of any business, and if they're not managed effectively, sustainable growth will be difficult to achieve. In this episode, we'll bring Anna Pino into the hot seat as we discuss how to manage your finances, human resources, and operations for sustainable growth. Anna is the CEO of Natural Harmony Traditional Chinese Medicine, a business that has achieved impressive growth while maintaining a strong focus on sustainability. She'll share her insights on how to achieve sustainable growth in any business. In this episode of the Practice Acceleration Podcast you’ll learn:  How to grow your practice slowly but surely Why you should drop your “extras” Finding your voice in your business Anna’s biggest takeaways from PA  Sustainable growth is essential to the success of any business. In this episode, we'll discuss how to achieve it. Tune in now! If you haven’t listened to our previous episode about the practice growth decision matrix, go back and check out Episode 259. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

Episode 260: The Surefire Way To Growing Your Practice

A lot of people might be wondering why they should even bother growing their practice. After all, they may have a comfortable number of clients and don't really need more work.  But there are a lot of good reasons to grow your practice, even if it doesn't seem necessary at first. The thing is, there are a lot of different ways to grow your practice.  And, the best way to find out what works is to understand your key numbers. Key numbers are the metrics that you need to track in order to measure your progress. They’re the numbers that will tell you whether or not you’re on track to reach your goals. In this episode, we'll share the practice growth decision matrix, which is a tool that can help you understand your key numbers and make the best decisions for your practice. Through this matrix,  you'll be able to see which areas of your practice are most important to focus on, and you'll get a clear plan for how to grow your practice in the most effective way. In this episode of the Practice Acceleration Podcast you’ll learn:  The three stages of growth Poor decision-making issues Understanding your key numbers   Growing your practice can be a lot of work, but it doesn't have to be overwhelming. Tune in to this episode now to learn how you can do just that. If you haven’t listened to our previous episode about the 5 minute patient reactivation system, go back and check out Episode 258. P.S If you want to learn more tips about how to get new patients, chat to one of our expert coaches at practiceacceleration.com/meet and see how we can help you!  If you’re looking for ways to grow your healthcare practice even faster, join our free Facebook group  Practice Owners Inner Circle.  Thanks so much for joining us this week. We hope you love it! Have some feedback you’d like to share? Leave us a review on iTunes! If you enjoyed this episode, please subscribe and leave an honest review for The Practice Acceleration Podcast on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience- plus, we read each one of them!

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